Tuesday 30 July 2013

Making words more readable, through adequate displays

Mankind is a dependent race that requires nudging and directions at all stages of life. A simple subway run might tend to become an ordeal if there were no display signs clearly stating which way one needs to go.

In earlier times, where there were no proper facilities for display sign boards, people used to be responsible for guiding others towards their directions. These were the times when inquiry desks were an absolute necessity.

A couple of staff members sitting in a coop-like office, attending to the queries to angry and tired passengers, this was a common place in most public traveling places. We have definitely come a long way because manual query-solvers have been replaced by hi-tech display systems.

It is the perfect way to help people move about with their day to day life without having to sit around and scream information for them!

An LED video display is another feather in the cap of technology. Everyone has seen the huge advertisement boards that carry attractive videos that not only educate one about the product at that store, but also tend to be a total feast to the eyes.

Not only do the passers-by get a fair view of what is at store for them, but are also attracted towards entering the store and trying some of their good. This tends to prove as a perfect tool for the advertisement of goods and there are substantial rises in the profits of the firm.

Store keepers however need to be careful while making this choice. It is essential so that the marketing and advertisement strategy for their store isn’t put a halt to, at any given point of time. Not only is it important for the growth of the firm, but also for its reputation in the global market. They need to make sure that good research goes in while making this choice, so that they don’t end up choosing the wrong products that are largely available in the market. The right choice can be made with the help of good research and market survey and one should never miss out on the same.

Good quality products are essential and one needs to ensure that all displays are checked for their authenticity before purchasing. After this, it is also really important to make it a point that the price comparison is done beforehand. Even though the products need to be high quality, one wouldn’t want to spend insane amounts of money for the same. Striking a judicious deal is really important and you need to make sure that all market options are well sought before making the final call.

LED video display is one of the best ways for expressive video display in front of the audiences. All one needs to do is research well for the right final choice!

Thursday 11 July 2013

Advantages of using LED display technology

LED (light emitting diode) is a popular technology used for digital display signage such as bill boards and hoardings. These displays are quite popular amongst businesses for promotion, as these efficiently serve the purpose of advertising in a very interactive way.

Apart from being used for the purpose of advertising, these displays are also widely used for street lights and traffic signals.

There are many advantages of using this technology for lighting purpose as compared to traditional options such as incandescent and fluorescent light bulbs. LEDs make use of many small bulbs used in a series for producing light. Three major considerations that make it a more accepted and preferred choice is the fact that they consume less power, have longer lifespan and are quite durable as compared to any other lighting option. Let’s have a detailed look at these points:

Power consumption:
If you compare it with other lightening options like CFLs or incandescent bulbs, the power consumed by LED is much less. One bulb in an LED consumes around 6 watts of energy as compared to 60 watts required by any other bulb like incandescent lamps, etc. Although a CFL may use less than this but still it needs much more that the energy required by a light emitting diode. This factor makes it an ideal choice to be used as digital message boards.

Safety and durability consideration:
Since LED bulbs make use of small diodes, they are quite durable as compared to traditional bulbs. If a regular bulb is banged and dropped, it would crack and shatter easily and break down. But an LED is quite sturdy and can withstand strong impacts. Another excellent feature of this small bulb is that it does not contain harmful chemicals or gases which may be potentially harmful. Incandescent bulbs on the other hand can contain xenon, krypton halogen. Similarly a CFL may contain a neurotoxin, mercury which is quite dangerous for human health.

Light effects
Another advantage of using LED lights is that these have an ability to produce directed light. It means that if light is pointed in one direction, a beam of steadily and directly light, lights up the place. It comes in a variety of colors including cyan, red, and blue and while. Light color can improve the brightness or it can be used for certain specific applications such as red one can be used for the purpose of night vision. Or it can simply be used for aesthetic appeal.

This was an overview of why this technology of digital signage is popular. You can see for yourself that using a light emitting diode over conventional means of lighting has several advantages and plus points. So, if you were confused about selecting these over the conventional lightening options, now you know what to do.

LED technology has been into usage for decades and is still growing constantly. Apart from being used as digital message boards, there are countless other purposes for which these bulbs are widely used.